---

Many people face problems on how to rank their website on top of search results, they have tried all the strategies except to gain backlinks. In this article, we will explain in detail how to achieve competitor backlinks easily.

Google uses 200 SEO factors to rank a website but backlinks play a major role in the ranking factor of Google's algorithm. Many individuals, new SEO companies face big problems in order to gain links from authoritative sites, that's why it is important to focus on building quality and relevant links for your site so that it can last longer and rank top of search results.

There are many ways to build backlinks but it takes a lot of time to search, identify and gain links from those sites. One of the coolest and easiest ways to build strong authoritative backlinks is by grabbing from competitor sites. The only thing you need to find out is who is your competitor in your niche, make a list of 5 competitors in an excel sheet, then use the below methods to grab those links.

See Also: How to Build High-Quality Backlinks? 8 Proven Methods

Based on which you want to rank the keywords, you need to find your competitors otherwise the strategy makes it much more complex and difficult to rank the keywords.

How to Find Competitor Backlinks?

To find competitor backlinks, we will use both free and paid tools. Both methods can help you find the right quality and relevant links, this will improve the backlinks of your site in the long run.

1) Use ‘links:’ Method

Once you have a list of competitor websites that are ranking for a particular keyword. Now type links:competitor1.com or links:competitor1.com/page1 in the google search bar, it will show all the backlinks coming to the domain or page level links in google search results. Copy all the backlinks in an excel sheet and submit your site links where competitors have linked into. Slowly this way, you can do for all the pages to rank and get more visitors in the long run.

Note: Replace competitor1.com with your real competitor websites and page1 with the URL path of the site that you want to target.

2) Use Backlinkshitter Tool

The name may look funny, but it is one of the best tools to identify competitor backlinks easily. The tool is completely free to use and has no limitation on the number of sites.

Just visit the tool, copy & paste the domain or webpage URL in the text box that you want to extract competitor backlinks. Within a few minutes, you will find all the backlinks linked to the domain or webpage level.

Download all the links in an excel sheet so that you can later submit one by one and build an authoritative site.

3) Use Ubersuggest Tool

UberSuggest tool is owned by Neil Patel, he was recognized as one of the top 100 entrepreneurs under the age of 30 by president Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations.

Currently, Ubersuggest is a paid tool and one of the best tools to find competitor backlinks at a lower cost. You can use upto 3 queries per day with a limited number of backlinks and other features for free. Also, there is a 7-day free trial to use the Ubersuggest tool.

To know how this tool works, just follow the below steps. 

i. Go to neilpatel.com/suggest
ii. Type the website URL in the given text box, then select the country list that you want to target. Finally, click the search button to know the analysis of the site.
iii. Within a few minutes, you can see all the top-level pages that get huge traffic and backlinks along with it.

iv. Now just scroll down below to view top pages and backlinks along with it. If you are not happy with limited features, use the 7-day free trial version to access more features and extract competitor backlinks easily.

4) Use Moz Link Explorer Tool

Moz link explorer is a world-class backlink checker tool to find top-quality links that you cannot find in any other tool like this. Moz shows all the metrics like Domain Authority, Page Authority, Spam Score, etc.

Moz is a paid tool but offers a limited number of features upto 10 queries per month for free. But with the limited free version, you can get a good number of backlinks. In case if you need full access to all features, go to Moz Pro for a 30-day free trial version.

So let start on how to find competitor backlinks using the Moz tool, just follow the below steps.

i. First visit Moz Link-Explorer to do research and analyze the competitor backlinks.
ii. After visiting the page, now copy & paste the competitor URL that you want to extract backlinks. Always do not type the domain URL manually, it may lead to spelling mistakes which gives inaccurate results.
iii. Now navigate to the ‘Inbound Links’ tab appearing on the left side. This is where you can see the competitor links linking to the site, also you can filter ‘Link Type’ and ‘Link State’ to view the filter results.
iv. Next you need to export all the competitor backlinks in a .csv file. Do the same for other competitor sites and extract all the links. After that, download all the export files and now manage all the links in a single file to analyze the links based on PA and DA.
v. Based on PA and DA score, the higher the PA and DA considered as more authoritative and has a higher chance of ranking. Submit your site on those respective sites to gain link popularity and rank higher on search results. 
vi. Now it is time to review all the link opportunities one at a time. Because Building relationships with other third-party sites takes a lot of time to implement the strategy.

5) Use SEMRush

SEMRush is a world-class all in SEO tool, it is a paid tool, and every 1 in 4 Top 500 fortune companies use this tool. It is simple and very easy to use, just make a list of competitor websites to analyze the backlinks. In the backlink analytics overview, you can view backlink data, a number of referring domains, IPs, and Authority score for each competitor's website.

The tool provides to compare your site with competitor sites, the report will give in detail how well you are performing with competitors in terms of backlinks. What is the Gap? the tool has a specific feature called ‘Backlink Gap’, it gives more specific information about the backlink data and opportunities that you are missing against the competitor.

For Backlink to analyze, go to semrush.com/analytics/backlinks/ and type your competitor URL.

6) Use Ahrefs Tool

Ahrefs is a paid but offers a 7-day free trial for $7. The tool is top-notch in terms of features like complete analysis of competitor websites, keywords, backlinks, top pages, on-page analysis, broken links, and much more in this one tool.

The tool will help you uncover potential backlinks by analyzing competitor websites within a few minutes. It will make your time more productive and improves the link-building efficiency for your site to grow in the long run.

i. First go to Ahrefs Site Explorer, enter the competitor domain in the text-box to analyze. Now click on the search button to do the process.
ii. You can see the total number of backlinks and referring domains of a particular competitor.
iii. In the backlink profile tab, you can filter all 3 types of backlink indexes such as live links, recent links, and historical links.
iv. Based on the data, the graph is completely visible to the users on how the site referring domains, referring pages, and new backlinks is growing consistently. Not only new backlinks, but the performance of old backlinks should not reduce drastically is also important. Suppose If the graph is in a downward trend, then it means the site is losing the old links faster.

See Also: 21 Profitable Niche Ideas for Blogging in 2021

Conclusion

Many people have faced this problem to get a good number of backlinks. I hope these tools and strategy gives you a better idea of competitor backlink analysis. Initially, i have faced the same, now I started to understand in-depth and wanted to share this article with you.

I hope this will help you in the future to analyze backlinks for all the competitor websites, this will help you identify and implement good quality links. See there are many other backlink tools available in the market to find competitor links, but it may cost more. So we have provided tools and strategies that are affordable and easy to identify the links.