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How to Build High-Quality Backlinks? 8 Proven Methods

Launched a new website and looking for optimization tips to get it on the top pages of the search engines? Well, there are several factors that you need to take into consideration and backlink is one of them. Link building has been an integral part of the search engine optimization process and is extremely important for increasing the traffic to your website.

Yet, it should be done according to the latest norms of Google as following outdated technology may make a negative impact on the ranking of the website. Anyone, who is new to the process of backlinking should at first get an in-depth knowledge of the task.

What are Quality Backlinks?

Getting your site backlinks from different other websites does not guarantee you an increase in the traffic of your page. If you want to give a boost to the ranking of the website as well as the flow of traffic to the page, you need to get quality backlinks.

Understanding quality backlinks is essential before you start with the process else your entire hard work might become futile. As the name says, quality backlinks, it means these backlinks come from sites that have a better ranking compared to the other websites on the digital platform.

Apart from the ranking, the site must also have better trustworthiness and acceptance among the people. For instance, backlinks from government sources are considered to be quality backlinks and are given higher value from the ones coming from any personal portal.

How to Build High-Quality Links for free?

Getting quality backlinks from different trustworthy websites on the internet is quite tricky and you need to know the secret of the trade to become successful. When you are considering quality links, the first and foremost thing that you need to consider is the content of the page.

The information that you provide on your page should be relevant to the product or service that you offer. Every information, be it words, video or images, it should have a logical sequence as well as authenticity. Apart from that you also need to follow the below-mentioned tricks to get quality backlinks for free.

1. Post-high-quality content on your website

Content is the king when it comes to building the credibility of any website. Therefore, it should be informative, interesting and free from plagiarism. If you have launched a new website, you should try and post as many pages as you can every day. The pages that you update on your website should have relevance to the product or service you provide.

Posting more content will help you get new pages indexed by the search engines, which in turn will boost the credibility of the site. When posting content on the website, you should also ensure to use the appropriate anchor text for the pages, else it might not get indexed in an appropriate manner.

Using word content is important. However, just scripting words will not attract traffic. Therefore, use images and videos accurately. Also, try and write articles in the form of lists, as people nowadays prefer reading crisp content with points instead of large paragraphs.

Informative and interesting content easily attract readers, which in turn increases the number of links as they get it posted in different forums.

2. Send mail and Reach Influencers on broken links

Emails can be a great way of increasing the number of links for your website. Yet, sending emails to anyone will not serve the purpose. You need to shortlist a few people in the targeted group and run a fast scan on their websites.

Always make sure to select people who are relatable with the offerings on your website otherwise the entire effort you put for the work might be wasted. Once you have listed the influential people, who can be helpful in offering backlinks to your site, start to look out for the broken links or find the inactive links on their pages.

Inform them about the irregularity in their website by writing content or a webpage on the same. The content that you send in the mail should be able to attract the interest of the reader at once. It should have an appealing introduction and title for compelling the readers to go through it.

3. Write Guest Post

There are several opinions regarding the importance of guest post writing for increasing the backlinks of different websites. Write guest posts on different prominent websites and ask for a backlink from them in return.

Doing so will help your site marked by different other prominent websites, which in turn will authenticate your content and help in increasing the ranking of the website. Yet, the site in which you are writing guest posts should have some credibility of its own as readers have more faith in established names than any newbie in the field.

By writing guest posts and earning links, you can easily get targeted traffic for your website. You also get the opportunity to develop social recognition or digital recognition, develop social proof and secure more leads for your business.

4. Promote on Social Media

No one can deny the influence of social media on the lives of modern men. Any new trend that sets on social media causes a stir among the masses. Therefore, there is always a huge scope for increasing the popularity of your website if you can use social media on your stride.

You can create a group, start a discussion or post a link of your website on different social media platforms to attract the attention of the users. Whatever be the type of information, post it in such a manner that it easily attracts the attention of the masses and make them check your website.

This will help in increasing the number of backlinks coming to your portal and your site will soon appear on the first page of the major search engines.

5. Add more Images for the blog

Penning down informative blogs related to the products or services offered on your website is important. However, that does not mean, only information-packed will serve the purpose. Do not ever stuff multiple information in one blog. Instead, focus on one particular idea and elaborate it.

Use different images and videos to describe the idea that you are sharing in a better manner. By adding graphics and videos, you will not only make the piece more informative but also you will be able to make it more eye-catching for the readers.

This, in turn, will attract more readers to the page and finally increase the backlinks for your page. Yet, make sure to get the blog linked with the website so that people can get diverted at ease.

6. Do competitor analysis and Build Backlink

Just adopting different measures to increase your backlink is not enough. To stand ahead in this competitive market, you need to assess how well your competitors are performing and analyze their backlinks as well.

By analyzing the backlinks of your competitor, you can review the websites as well as list the websites that share a similar group of audiences as yours. Analyzing the website of your competitor can help you in assessing the market competition you may have to face for increasing the traffic to your page.

Getting an insight into the competitor’s website, especially the well-performing one will allow you in understanding what helps them perform better. To know the factors helping in better performance of the website, you can go through their backlink portfolio. You can also try and emulate the strategy used by your competitor for the improved performance of their website.

7. Create Infographics for each blogpost

Anyone who has noticed the sharing trend of people using social media must have observed that users are more interested in sharing pictures than write-ups. Therefore, using infographics for increasing the number of backlinks can be helpful.

Also, it is essential to know, what is infographics and how it is different from any image ordinary image used in a website. Unlike simple images, infographics are the visual representation of different data or information related to any particular topic. The diagrams and charts that are present on different websites are infographics.

To put it in simple words, higher share-ability is always preferred by the search engine optimizers and infographics can serve the purpose in the best way. Yet, before putting infographics to use, you need to understand the process of how infographic is used for link building.

Yet, just using any infographic is not all. To put the graphic content in the right use, you need to ensure that it is suited to the content of your website.

8. Do Content Marketing

Though there are different methods and tactics that can be used for increasing the number of backlinks, content marketing still plays an important role. If you own a new site and want to increase its backlinks within a short span of time, you can write and publish as many pages as you can.

Content marketing is one of the most effective ways of increasing the links coming to your site. Content marketing refers to the type of online marketing that is mostly focused on creating new content, publishing it and finally distributing it to the targeted audiences on the web.

By using this marketing facility, you will be able to increase the lead at ease, which in turn will give a boost to the number of backlinks directed to your site. Content marketing is not only helpful in increasing links but also it can help in expanding the customer base, increasing online sales, improving brand value and carving a niche for your portal.

How to Analyze Quality backlinks using SEO Tools?

Backlinks still form an important part of the search engine optimization process. Though search engines have released several updates from time to time for improving the experience of the web users, the updates have never made backlinking an outdated strategy.

Therefore, SEO professionals still are devising several means for increasing the backlinks of different websites. However, just using advanced techniques for link building is not all. You also need to have the necessary skillsets for analyzing the quality of backlinks.

When you are adopting measures to increase the number of backlinks for your website, it is essential for keeping a track of the number. However, you should also check the websites or the sources from which the links are getting diverted to your site.

There are several websites, which are blacklisted by major search engines like Google. If the backlinks are coming from the blacklisted sites, it will not have any positive impact on your SERP. Instead, it can affect the reputation of your site in a negative manner and you may also end up losing traffic.

If the backlinks coming from blacklisted sites are not deleted within a few days, your site may also have the same fate. So, analyze the quality of links coming to your page instead of restricting yourself only to the quantity.

Analyzing backlinks is not something very difficult these days, as there are several online tools, which can help you in this regard.

1) Use Ubersuggest

When it comes to using different online tools for analyzing the backlinks, Ubersuggest is the first name that comes into mind. The tool has helped millions of webmasters across the globe and is often said to be the best tool for anyone who wants to win the game of SEO.

With Ubersuggest you can do one of the trickiest tasks of reversing the SEO tips of social media as well as content marketing strategies of your competitor’s website. With this tool, you can also get a complete insight into the strategies that are helping other websites to stay ahead in the competition. Once, you identify the strategies, you can adopt them and use them for increasing the number of backlinks for your website.

Apart from the information on the competitor’s SEO strategies, the backlink data, keyword suggestion and content ideas provided by this tool are praiseworthy.

2) Use RankSignals

When you are looking for a search engine optimization tool that can actually help you grow, you can consider about RankSignals. This one of a kind tool is not only useful in backlink analysis but also it can be extremely helpful for analyzing the market competition so that you can prepare yourself in the best way.

With RankSignals, you can easily track down the bad links, the broken links, deleted links, no follow as well as the do-follow links. The link signal and metrics, as well as the social metric data provided by this SEO tool, have also helped SEO experts in getting their job done at ease.

3) Use Moz Backlink Checker

Moz Backlink checker is also another backlink analysis tool used by the search engine optimizers and webmasters. This online tool often comes handy when you are looking for detailed metrics after analyzing the backlinks for your site.

It also researches the website of your competitor and provides with their backlink analysis as well. To free your website from broken or deleted links and bad links just keep a track on the data provided by Moz Backlink Checker.

Conclusion

Backlinks may a significant role in determining the success of your website. Therefore, you should always use them carefully. Building backlinks should be on the list of top priorities for any webmaster. In case, you have launched a website and cannot take care of the optimization process or backlink building, contact a reputed SEO professional skilled in the work.