In the engaging internet world, the website which ranks top on search engine results pages (SERPs) can be seen, by a vast number of peoples. While many factors that contribute to a website's search engine ranking out of which Domain Authority is another. A website that has high Domain Authority (DA) is more trustworthy and a powerful way of increasing overall SEO performance. We know that Google has 200+ SEO factors to rank your website for a keyword. Many experts say that “higher the domain authority, the greater the...
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While most businesses today focus on increasing their website traffic but forget to consider the most important factor, i.e., bounce rate. If you are struggling to drive traffic to your website, build an email list, get more leads and acquire more customers, it's due to your bounce rate being too high. There are many ways to increase traffic to your sites like Social engagement, paid media, and content distribution but understanding the power of a bounce rate is also vital to measure your success. What is Bounce Rate? Bounce...
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Nowadays, effective keyword research is an increasingly essential skill to have for digital marketers. Keyword research is the most important, valuable and high return activity in the digital marketing field. Even though the field of SEO is changing rapidly, keyword research is still a vital part of optimizing your content for search engines. Why Keywords are Important? For an online business, keywords are very important to come up on the top 10 search engine results. So that the people can search for products or services related to the specific niche and...
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Search Engine Optimisation (SEO) is one of the most powerful online marketing strategies you can use to improve your websites search engine rankings. There are many aspects of building a powerful online marketing strategy. And one of the main components of SEO for any business (small/medium/large) is proper online marketing. The main goal of SEO is to make your site visible and user-friendly to popular search engines like Google, Yahoo, and Bing. It flags your website on the Internet so that users can easily find your site easily when they type...
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Welcome to our blog today, we will be exploring the significant impact of SEO 301 redirection, how by redirect old or outdated URLs to new ones? and how SEO 301 redirection helps retain valuable link equity and ensures a seamless user experience? can this powerful technique play a crucial role in website optimization and search engine rankings? In the web, the process of forwarding one URL to another URL is known as redirection, Redirect is a way to send both users and search engines to another URL of a...
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Increasing Page Authority is a process which includes acquiring high-quality links from other websites and increasing the number of quality backlinks to your website. This process is also known as link building. It's important to note that links are not only acquired from other websites, but they can also be acquired through social media such as Facebook, Twitter, and LinkedIn. The higher the Page Authority, the more links to a given web page will be followed by Google. There are many ways to increase Page Authority. One way is...
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Search engine optimization (SEO) is a powerful web marketing technique that helps your website ranks better than other websites. It helps you to get traffic from several search engines (Google, Yahoo, Bing, and more) in response to a search query. Nowadays every business, irrespective of its size or type, has a website under its belt that includes web pages for selling their products and services. There are several parameters involved in making a particular website reaches the top of the SERP’s or Search Engine Results Page. This is where...
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A sitemap is a fundamental part of a website homepage SEO. It is a list of web pages of a website that contains URLs found on a website. These URLs are available to the search engines to navigate through a website and the users to locate the content they searched. The sitemaps are created and submitted to the Google webmasters tool so that Google can crawl the sitemaps. Without sitemaps, the search engines might not show all the web pages as some pages are not discovered by them during their...
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